MarketLine Blog

Posts tagged to sportswear

Under Armour issues new shares, underlying concerns persist


On March 16, 2016, Baltimore-based performance apparel giant Under Armour announced it was to issue new stock in the form of new Class C shares. The new shares, which do not carry voting rights, became ‘live’ on April 8, effectively halving the share price. These shares are traded under the ticker UA:C, while the Class A shares continue to float under UA on the NYSE. Both classes of these openly-traded shares exist alongside the company’s Class B shares, all of which are beneficially owned by founder and CEO Kevin Plank,… Read more

Nike and Manchester United: end of an era?


As explored in the MarketLine case study “NIKE, Inc.: Building a diverse business“, the US sportswear giant has established itself as a major provider of equipment and apparel in a number of sports including basketball, golf, soccer, and tennis. One of the strategies Nike has used to achieve its goal is to enter individual sports markets on the back of a highly successful individual (think Michael Jordan in basketball or Tiger Woods in golf), or team (Brazil national soccer team). In 2002, Nike furthered its interest in soccer by signing… Read more