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Posts tagged to Male grooming products

Targeted products and male grooming to drive Avon’s revenues

MarketLine

Avon can use the increasing demand for targeted products (products specifically formulated and aimed at certain demographics) in the beauty industry to its advantage and to help drive the company’s revenues. The surge in consumer interest in natural personal care products around the globe has driven outstanding growth in this segment. According to MarketLine data, the global market for natural and organic beauty products was nearly $8bn in 2012, and is predicted to grow at a CAGR of 10% during 2012–17. The prime reason for the surge in the popularity… Read more