MarketLine Blog

Posts tagged to franchisee

Burger King shows franchising is the way to be profitable

MarketLine

The FRANdex is a stock market index that tracks the market cap of a basket of companies which act primarily as business system franchisors. The latest (Q1 2014) report on its performance reveals that it has outperformed the S&P 500 index since 2006. It looks like these companies are doing something right. In fact, learning how to “do something right”, and then passing on the knowledge, is central to the business model of successful franchisors. Take Burger King, for example. Founded in 1954 as a quick service burger restaurant, there… Read more