MarketLine Blog

Posts tagged to apparel retail

boohoo.com plc: Profits soar following successful social media strategy

MarketLine

In the 12 months to February 2017, boohoo.com has been highly successful, with sales soaring and pre-tax profits almost doubling. However, boohoo’s recent financial performance comes in stark contrast to the situation it faced following its IPO in 2014. In the 2014-15 financial year, the company was feeling the effects of unseasonably mild autumn weather and trading disruptions caused by Black Friday, leading to a profit warning being issued in January 2015. While revenue and profit were up for this financial year, these figures were lower than initial expectations. As… Read more

Sports Direct: Working conditions scandal fallout must be managed to minimize damage

MarketLine

Recent revelations about Sports Direct’s working practices have been largely made via exposé reporting from The Guardian. Secret filming in the company’s Shirebrook warehouse led to claims of a culture of fear, pay of less than the national minimum wage, unpaid after-hours work, and questionable punitive practices. This was then followed by written reporting and interviews with workers, both from the warehouse and from stores. Although terminology like ‘Victorian workhouse’ and ‘Gulag’ is sensationalist and unwarranted, Sports Direct was forced to respond to the claims in a bid to limit… Read more