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Posts tagged to online streaming

YouTube TV expands its presence in the US: Changing consumption patterns reduce demand for cable TV

MarketLine

A major shift is currently underway as an increasing number of consumers switch over from cable/satellite TV to online streaming. 61% of young adults for example today watch TV online, as compared to around 10% of the 50-64 age group. YouTube therefore in April 2017 launched its live online streaming service in five major urban areas in the United States. The service has seemingly been a success as by the end of the year, it has been expanded to more than 80 urban areas across the US. YouTube TV provides… Read more